A Portuguese on Shark Tank! Meet Peter Ferreira of Nuts n' More
November 28, 2016
In this episode of Our Portuguese Table, we chat with Peter Ferreira of Nuts n’ More. Peter and his friends wanted to add some extra protein to some of their favorite foods, like peanut butter, and voi’la, Nuts n’ More was born. His parents, who own Silver Star Bakery in Providence, RI, would help him mix jars of peanut butter by hand. It was flying off the shelves of local fitness stories and at the bakery so they took a chance -- Peter e-mailed the folks at Shark Tank. After a few months he got a call back, and they found themselves in LA for a week pitching to the Sharks. They were the last of their group to pitch at 10 pm, but it was worth it! Mark Cuban + Robert Herjavec backed their product.
3 years later, Peter and his partners are working on creating new snacks and recipes. They appeared on QVC and sold 12,000 jars in 6 minutes! Who knows - maybe their international expansion will lead to some nata and arroz doce butters at a supermercado near you. ;)
We also talk about Peter’s favorite Portuguese foods. He loves his mom’s bacalhau com natas and avó’s polvo (octopus).
If you’re interested in purchasing any of Nus n’ More’s products, visit their website or your local retailer, such as GNC.
And we can’t forget to congratulate Peter and his partner Sandra on the birth of their son Daxton! Parabens!!